Dr. Martens is a globally recognizable and culturally influential British brand, with over 60 years of rich heritage. As brand custodians, we are lucky to work for a dynamic, thriving, and ethical business, with people from diverse backgrounds, who bring their true selves to work, and where anyone can grow their career.

We are guided by three core values that are at the heart of everything we do: be yourself, act courageously, and show you care. They make us who we are and inspire us to push boundaries, embrace our individuality, and stand up for what's right.

This is a temporary contract position that is expected to last 12 weeks.

SO, WHAT'S THE STORY?

As a part of the Americas Brand Marketing Team, this position plays a pivotal role in Dr. Martens’ brand building activities. You will be responsible for adopting the global PR strategy and executing against a compelling US PR and Seeding strategy to grow and elevate the DM’s brand through product-focused campaigns, earned media and seeding executions. You will also assist in building brand reputation and help to foster relationships with a network of influential media partners and key industry contacts.

THE ROLE

As the PR and Seeding Coordinator, Americas you will be responsible for:

STRATEGIC BRAND DEVELOPMENT

• Assist the PR and Seeding Specialist, Americas with the execution of the Americas PR and Seeding Strategy, ensuring focused time-conscious product placement, earned media and seeding projects to drive brand heat and grow Dr. Martens consumer base.
• Partner with PR and Seeding team to support PR agency briefings, partnerships and events including administrative tasks, budget tracking, KPI and monthly reporting.

TEAM PARTNERSHIP

• Supports cross-functional teams to align on US brand initiatives, seeding, storytelling, and cultural moment opportunities
• Assist PR and Seeding team on seeding targets and opportunities to fit local needs
• Leads communication between US Distribution Centre, Planning, Merchandising and Retail teams to ensure product and compliance deadlines
• Drives and facilitates all product production and seeding orders with cross-functional partners, vendors and creative team
• Leads creative production on seeding materials in partnership with Global PR and Seeding Lead
• Drives monthly product and events calendar for internal team and external PR agency partners
• Develops PR and Seeding reports, recaps with cross-functional team
• Represents the Americas Brand Marketing team (hybrid working from Portland or Los Angeles-based office), setting high standard of excellence and ensuring consistent support to US strategy and key business objectives.

WHAT WE ARE LOOKING FOR

• Able to collaborate and work cross functionally
• Detail and deadline oriented
• Knowledgeable about US media and cultural landscape, including traditional and emergent trends, platforms, and talent
• Courageous, someone with high standard, ambition and who dares to do great work.
• Domestic travel required, 10% of travel.
• Ability to work at a standard computer set up 40+ hours per week, with or without accommodations.

At Dr. Martens, we live and breathe our 3 core values —they’re at the heart of who we are. They never stand alone but work together as a balancing act of rights and responsibilities to support how we work together at DMs. BE YOURSELF. ACT COURAGEOUSLY. SHOW YOU CARE. Our values also underpin the DM Way, our behavioural framework, which describes the 8 factors that drive success for our people.

Your technical capability will go hand in hand with our DM Way success factors:

• Develop: build on your strengths and superpowers while stepping outside your comfort zone to encourage growth and development – both for yourself and your colleagues.
• Lead: set individual performance and development goals linked to our business strategy. Maintaining motivation, supporting others and embodying our purpose and values.
• Explore: understand the consumer impact of your role, connect with other teams, and see the bigger picture within DM.
• Invent: challenge conventions, respecting DM's heritage while offering practical improvement suggestions and ideas.
• Connect: contributes to positive team energy by valuing diverse perspectives, promoting open dialogue, and building strong relationships within and beyond the team.
• Influence: share ideas confidently, listen empathetically, and adapt approach to resonate with others, bringing positivity and strong communication skills to inspire enthusiasm.
• Drive: embody pride in our brand, proactively seek improvement, and deliver on promises with integrity. Show initiative, resilience, and a commitment to continuous improvement.
• Organise: prioritise demands, manage time effectively, and identify opportunities for improvement.

WHAT'S IN IT FOR YOU?

• Welcome to the brand pair of Docs
• Employee discount of 65% off footwear and 50% on accessories
• Early Friday finish in the summertime
• Amazing Portland based office & rooftop
• Hybrid work schedule
• Affordable & comprehensive Medical, Dental & Vision packages
• Our Employee Assistance Program – for when times might get tough
• 401(k) Pre-Tax and Roth Retirement savings plans
• DM Foundation, supporting and empowering our communities around the world
• Paid volunteer hours

We strive to create an accessible and inclusive application and selection process. We are committed to working with and providing reasonable accommodation to job applicants who may require provisions to participate in the recruitment, selection and/or assessment processes. Should you require an accommodation, please contact our Talent Acquisition team, by email at jobs@drmartens.com and we will work with you to meet your accessibility needs.

At Dr. Martens, we are committed to creating an environment in which we can all be our best and bring our authentic selves to work. We encourage applications, regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, age, veteran status, or disability. Diverse and inclusive teams have a positive impact on our brand; helping us to authentically speak to our consumers.

We strive to develop a business where our people can thrive and feel empowered to express themselves. Because we believe everyone should feel supported and included, whatever their role in the Dr. Martens community.